genUS SILVER Shampoo
PriceFrom $35.00
Excluding Sales Tax
SILVER - No yellow effect
The Silver line delivers a cool, icy and luminous effect and avoids the dreaded blue shades.
Professional Ice Effect - Shampoo Silver
Silver Shampoo for blonde, decolored, grey and white hair. Thanks to its formula with cool pigments, it neutralizes yellow tones, leaving hair soft and shiny. Thanks to its formulation with purple pigments, it neutralizes golden tones, giving a cooler tone to the color. Its emollient properties leave the hair soft and shiny. Ideal for maintaining platinum, silver or white effects over time.
Hair Concerns:
- Yellow tones
- Dullness
- Brassy
Highlighted Ingredients:
- Purple pigments



